The short-form video platform Triller generated no revenue from its social media or streaming businesses in 2025, according to a company filing published on Tuesday. All of its approximately $22 million in revenue for the year came from a financial services division linked to a Hong Kong-based firm it merged with in 2024.
The filing reveals a stark reversal for a company that went public in 2024, raising over $420 million and positioning itself as a challenger to TikTok. Triller had previously claimed hundreds of millions of users and attracted high-profile creators like Charli D'Amelio and brands including McDonald's and Pepsi.
From Ambition to Abandonment
In 2024, Triller's media business, encompassing social media advertising and pay-per-view sports streaming, brought in around $5 million. That same year, it hired former TikTok executive Sean Kim to lead its video app and announced plans to launch a "next generation" platform.
An attempt to capitalise on a potential TikTok ban in early 2025 saw Triller launch a dedicated website to attract users. However, by December 2025, the Triller app was reportedly non-functional for multiple users, with videos failing to load for Business Insider reporters and issues raised on Reddit.
Financial and Regulatory Troubles Mount
The company's auditor expressed "substantial doubt about the Company’s ability to continue as a going concern" in the Tuesday filing. This assessment cited recurring losses, working capital deficits, and limited cash resources.
These financial warnings followed Triller's delisting from the Nasdaq stock exchange in December 2025 for failing to file its quarterly and annual reports on time. The company remains off the exchange.
Triller offered no explanation in the filing for the complete absence of 2025 media revenue and did not respond to a request for comment from Business Insider.